We’re the right team to build an awesome website. We will help you grow your brand and engage with your audience.
Web Design for Customer and Employee Engagement
Whether your company needs a new website to engage with customers, or an internal web app for your team, our developers have the expertise and the industry-specific experience to help build a custom solution that aligns with your business objectives.
Aesthetically Appealing, Superior Web Interface
We design websites that are fresh, beautiful and creative. Simplicity is the core of our design. The Gentraf design team has a strong focus on UX/UI, and we make sure our web designs are aesthetically appealing and practical. Whether you need a new website or freshen up your existing one, we will help you build a website that is intuitive and engaging.
Not Just Mobile Responsive, but a Great Experience
Over 60% users on our customer websites are on mobile. In order to drive superior customer engagement, you can not just have a mobile responsive website. It also needs to provide a comprehensive experience to mobile users. Our design team creates scenarios around customer journey, especially with a smartphone. Our digital platforms are Mobile-First to ensure users have a great experience, and that they can find essential information without extensive navigation or scrolling.
Encourage Users to Stay Longer
Our team has the vision, talent, and experience to make a website come alive. We understand what drives user engagement. Our design and content strategy encourages users to spend more time interacting with your brand.
Intuitive One Click Navigation
When a potential customer visits your website, they must be able to find what they are looking for within seconds. If they cannot, they may abandon the site and look to your competitors for more information instead. Our advanced and unique web design provides relevant content on the home page. This makes it easy for desktop and mobile users to find the content with one click. For more complex websites, we support an advanced search interface to find the relevant content.
Call To Action Lead Generation
Everyone has visited a website with no call to action, or with annoying pop-ups. Lead generation is one of the core functions of a website and there is a fine balance between too little and too much. Before designing your website, we spend time getting to know your business and your customer base. Our development supports strategic lead generation capabilities in order to ensure that your customers naturally engage with your brand, without hard selling.
Content Is King
Users typically scan through websites before engaging with the pages. As a result, it is essential to have a design that encourages users to engage with the content as soon as possible. We take extra care in developing the content, and selecting media, images, and videos. Our experienced team will help you build a distinctive identity that will effectively tell your brands story. When developing a website, we spend even more time making sure that users have a smooth journey, and that they reach their goals seamlessly.
Why is Search Engine Optimization (SEO) so important? After the website is live, it is essential to make sure that web pages are crawled, indexed, and ranked by search engines like Google, Bing, and Yahoo. Pages that rank higher get more visibility, which in turn drives more user traffic to those websites – increasing leads and sales. Our team follows SEO best practices such as code and image optimization, site speed, use of headers, title tags, meta descriptions, and 404 redirects. To enhance website page ranking, our team supports on-page content strategy, keyword research, website audits, and competitive analysis. We monitor SEO performance with powerful 3rd party Tools such as Moz, SerpBook, Google, and SEMrush.